“WILL PEOPLE NOTICE?” THE QUESTION BEHIND THE QUESTION
almost everyone asks it before their first application. our founder jamie on why it's a fair question, what actually decides the answer, and why you get to set the pace.
Blogs & News
THREE SMALL HAIR FIBRE MISTAKES THAT SPOIL THE FINISH (AND THE EASY FIXES)
if your fibres look heavier or less even than you'd like, the product usually isn't the problem. these three small adjustments are where to start.
Do Hair Fibres Stay in Rain? We Tested It Live
Live rain test on cotton hair fibres. See what happened and why cotton outperforms keratin fibres when it rains or you sweat.